Hello, I'm Lorena
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User Experience Design Thinker—anchored in the understanding of customer needs and generating creative ideas based on decisions about what customers want instead of historical data.
For over two decades, I've helped brands of all sizes transform the way they develop products, services, and processes to market their products.
Guiding consumer and healthcare companies to elevate their business opportunities, I work alongside Marketing & Development teams to launch innovative applications with a thorough understanding of User-Centered design methodologies.
Product Design • STRATEGY • UX|UI • RESEARCH • USER TESTING
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